BMW
k 100
built by atelier pianelli
The BMW K100 is a professional client project realized with Atelier Pianelli and Machine Arrière brand in France.
My mission was to realize a global design and develop the graphic design.
Workshop
Atelier Pianelli
Year
2024
Category
Contest Project
Type of Work
.Needs Study
.Global Design
.Graphic Design
Photos
Charly Bouvard
Benjamin Pianelli
Pierre-Arnaud Roque
MACHINE ARRIERE
atelier pianelli
Someone won the motorbike by buying a numbered T-shirt allowing to be a part of the contest.
what babas did
Pierre-Arnaud first contacted me to imagine a unique street tracker on a BMW K100. Machine Arrière brand wanted to propose a contest to allow people to win a new motorcycle.
The main inspiration for this project was the old Porsche colors and trims.
My mission was to produce the visuals to allow Atelier Pianelli and Machine Arrière to develop the vehicle, based on the global design and graphic design proposed here.
needs' study
feasibility study
identity study
global design
graphic design
Final choice
the final result
built by atelier pianelli teams

















