royal enfield
650 dragster
built by atelier pianelli
The Royal Enfield 650 Dragster is a contest project realized for the Royal Enfield ‘Busted Knuckles Build-Off’ Europe Contest with Atelier Pianelli and Royal Enfield Marseille in France.
My mission was to imagine a global design through various sketches & visuals of a competition concept.
Workshop
‘Atelier Pianelli’
Year
2023
Category
Competition Project
Type of Work
.Hand Sketches
.Global Design
.Graphic Design
Photos
Tadashi Kono
Morgan Mathurin
Benjamin Pianelli
ROYAL ENFIELD MARSEILLE
‘atelier pianelli’
This bike was presented by Royal Enfield World in November at the Eicma 2023 international motorcycle show in Milan, Italy, and competed at the Glemseck 101 in September 2023.
babas’s role
Benjamin Pianelli first contacted us to take part in the Royal Enfield ‘Busted Knuckles Build-Off’ competition. In order to participate, we had to submit visuals of the bike we wanted to build for the contest.
Following these initial drawings, we were selected to represent France in the competition.
Our mission was to produce the visuals to enter the competition with Atelier Pianelli and Royal Enfield Marseille, and to work with them to develop the vehicle’s global design and color & trim to create a unique competition machine that competed at the ‘Glemseck 101′ in September 2023.
needs' study
feasibility study
identity study
fairings conception
global design
hand drawing
graphic design
some sketches
v1 without fairings
v1 with fairings
v2 without fairings
v2 with fairings
v3
v4
v5
some renders
v6
v7
v8
v9
final choice
the final result
built by atelier pianelli‘s teams
2024
'Wheels & Waves' 13 – 'Punk's Peak' Race and Royal Enfield Exhibition
The Royal Enfield Dragster project made a run on Punk’s Peak, Spain and was displayed on the Royal Enfield stand at Wheels & Waves 13 Village at Biarritz, France in June 2024 .
2024
Salon du 2 Roues de Lyon - french Motorcycle Exhibition
The bike was displayed on the Royal Enfield stand at the Salon du 2 Roues exhibition of Lyon, France in March 2024.
Photo : MNC – Le Journal Moto du Net
2023
'glemseck 101' - Dragster competition
The vehicle took part in the Glemseck 101 competition and came second in the Royal Enfield category in September 2023.
Photo : @fotomotor
2023
EICMA - International Motorcycle And Accessories Exhibition
The bike was displayed on the Royal Enfield stand at the Eicma show in Milan, Italy in November 2023.
Photo : @asphaltrocketeer
2023
'wheels & waves' 12 - Royal enfield 'Busted Knuckles Build-Off' Contest
Our global design realized with Atelier Pianelli and Royal Enfield Marseille represented France and took second place at Wheels & Waves 12 event in Biarritz, France in 2023.
Royal Enfield Dragster Project
‘Moto Magazine‘ video report on YouTube about this unique Dragster.
– timeline 36.23 to 37.26 –
‘Moto Magazine‘ video report on YouTube about the entire Dragster Project.
– chronologie 09.42 to 11.20 –